Email and SMS marketing may both be effective ways for businesses to communicate with their customers and increase engagement and revenue. However, in order to avoid being viewed as spam, it is critical to use these channels properly, ensuring that the content is relevant and beneficial to the recipients.
Email marketing involves creating a database of email addresses from individuals who have provided their contact info and agreed to receive emails from your organisation.
Campaign creation in email marketing is the process of planning, developing, and sending email messages to a specified audience with a certain purpose in mind.
They are two main email marketing tactics that allows to personalise your campaigns to specific groups of recipients, making the messages more relevant and engaging.
Email marketing automation and drip campaigns are critical tools for delivering personalised, relevant material to your subscribers at the correct time.
The message content in SMS Marketing is centred on a single message or call to action.
Short and concise message is A brief, simple, and direct text message containing just necessary information.
Enhanced engagement in SMS marketing refers to practises that try to boost recipients’ interaction, reaction, and overall participation.
SMS marketing enables two-way communication between businesses and customers.
Business Accounts provide features and tools specifically designed for businesses
WhatsApp enables businesses to communicate directly with help of images, video and audio files
Businesses can create WhatsApp groups for sending updates, promotions to specific customers
WhatsApp supports various types of multimedia content, images, videos, and audio files
Boost Your Business with Email and SMS Marketing